Twitter is fully in crash and burn mode

It burns from the inside, from the CEO down.

Advertisers like the new timeline, if Twitter can pull it off

One advertising executive who is familiar with the test run of the new feature said the company does not seem have the technical capabilities to pull off the algorithm. Tweets show up seemingly arbitrarily, and the system tends to skip over long gaps of time.

Twitter wants you to see the 'best' tweets first | Technology | The Guardian

Remember Dorsey saying they weren't changing the timeline this week?

A question every Twitterer is asking, and one did:

@jack So you say you're not introducing a new timeline, and then you introduce a new timeline? Not cool. Care to explain?

Jack's response:

Tweets you missed from people you follow, recapped in reverse chron! Refresh back to live. Flip it on to try it now! https://twitter.com/twitter/status/697420917253668868

@MarcHilberer while you were away is full relevance ranked, from hours. Out of order tweets. This is reverse chron and recent. Learned a lot

Whuuuuut?! Backpedaling or an ouright lie from the CEO?

As another Twitterer replied:

@jack By on the responses you can see that you are very poor at communicating w users. @jack This is why you should not do earn call $twtr

The snake oil Mr. Dorsey is selling:

@MarcHilberer while you were away is full relevance ranked, from hours. Out of order tweets. This is reverse chron and recent. Learned a lot

Outright lies and UX death.

Is anyone buying?

#RIPtwitter

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